Canon is set to develop an 8K mirrorless camera.
The Japanese corporation's planning executive Yoshiyuki Mizoguchi has teased that "an 8K video-capable camera is already in our EOS R-series roadmap".
It's an ambitious move from Canon who didn't release their 4K mirrorless camera until 2018, the EOS M50.
Revealing their plans for the EOS R line, Mizoguchi told Imaging Resources: "We are developing multiple EOS R cameras now, but due to varying levels of preferred features we are likely to launch an amateur model next to let a large group of customers step up and enjoy full-frame image quality.
"Have no doubt that a professional model is coming, but perhaps it may not be the next model we introduce."
Meanwhile, last year Canon officially announced it was discontinuing its last film camera.
They said: "Thank you very much for your continued patronage of Canon products. By the way, we are finally decided to end sales for the film single lens reflex camera EOS-1v."
The company actually ceased production of the EOS-1v in 2010 but continued to sell the remaining stock.
The professional 35mm camera was launched as part of Canon's fifth generation models in 2000 and its body became the model for future cameras.
Canon said it will continue to repair existing EOS-1v's until October 31, 2025.